Carriers are facing significant challenges: markets have become saturated, churn rates are rising, voice revenues are declining, and margins are being squeezed. Archer offers a new paradigm for growing revenue—application-to-person (A2P) messaging solutions. Forecasts show A2P messaging volumes exceeding P2P volumes in 2016, and carriers that embrace this market shift will be positioned to reap substantial rewards. Archer offers a complete, feature rich, high capacity, high volume A2P platform for MMS, installed and running at top-tier carriers worldwide.